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Community gaming seems to be winning over many slot
machines players, and it isn’t hard to see why. The community slot machines
rely on players all playing the same bank of slot machines—then when one
player hits a jackpot, everyone wins an amount that is determined by what
level of play they themselves are at. The community slot machines are still
considered a new technology but you can still find it at some gambling halls
and slot machines casinos.
According to Ed Rogich, vice president of marketing at International Game
Technology at the Borgata in Atlantic City, "there are a lot of advantages
to what they are offering and you can tailor it to your own unique
operation. It could give us the ability to adjust the mix to whatever the
players want in a region, right down to the property level, and we can still
maintain communication between all the properties."
But though community slot machines are very popular, and players can be sure
that this technology will be spreading across the country, some other
innovative new technologies could be a little farther away. The server-based
technology has been looked into before, the question is, how marketable to
the consumers is it, and how much is it going to cost to manufacture and
main the slot machines? Even with those considerations, server-based slots
are being actively looked into and some lucky slots patrons could see the
trial versions out as early as the end of 2007.
"It was clear to us that the potential of central server/downloadable is
moving ahead, but we would characterize it as evolutionary rather than
revolutionary," commented Steve Kent of Goldman Sachs. slot machines slot machines
spread throughout the world.
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